Week 2 Homework

Design 4 concept poster for an in-term formative assessment.

Interms of irony and taking the Micky, I think this is the best example I have come up with. A racist joke/quote from Winston Peters that came under scrutiny by New Zealand media. The saying also fits what I am trying to say about racism, fire against fire or two wrong wont resolve the issue, especially joking about it. I have used quotation marks to make it obvious it was a quote and actually said as it relates more to the viewer. Yellow as it strands out and relates to the quote. Big bold text laid out so that it is easy to read. Text in the bottom right corner making it clear what this poster is about/trying to say. Use of hierarchy and placement of text creates importance of text and suggests what the reader should read first. 

This poster was all about experimenting with cropping, abstraction and composition with an image/shape. I don't think it is obvious subject matter for what i am trying to communicate in this poster hence the text in the bottom right is crucial. I tried to target the audience and challenge them, saying that their voice can make a difference.

This poster uses imagery to create text in which I hoped emphasis's segregation/inequality of race in New Zealand. The black fist can be seen to relate to the black panther movement and spell out "stop racism". My idea was that people would have to actually stop and examine this poster, maybe look in the bottom right hand corner first to figure out what it was about and then suddenly click that the black fists spelt something.... stop racism. I perhaps need to again develop this and make the hands a lot smaller so I have more dots to play with in turn making the text easier to read.

This poster was selected as my best, a close call with the Winston Peters poster, this only won because it used imagery. The idea was to try visually represent racism and how it is commonly referred to in jokes and that is not okay. Like the Winston Peters poster but in a visual form. I used ballon animals/dogs, one back, one white to enforce difference of race/colour and placed them in what I see as a tense position or on edge position as if something is about to happen. In the corners there is the opposing colours (black against white, white against black) pointing at the animals. The idea was these are racist words about to pop the animals as racist words, even if a joke still hurt and is a form of racism. I thought this also created a nice diagonal eye-path across the page, spreading from the centre out and/or from top left to bottom right. The text then supports this image.