Week 2 Homework

Design 4 concept poster for an in-term formative assessment.

Interms of irony and taking the Micky, I think this is the best example I have come up with. A racist joke/quote from Winston Peters that came under scrutiny by New Zealand media. The saying also fits what I am trying to say about racism, fire against fire or two wrong wont resolve the issue, especially joking about it. I have used quotation marks to make it obvious it was a quote and actually said as it relates more to the viewer. Yellow as it strands out and relates to the quote. Big bold text laid out so that it is easy to read. Text in the bottom right corner making it clear what this poster is about/trying to say. Use of hierarchy and placement of text creates importance of text and suggests what the reader should read first. 

This poster was all about experimenting with cropping, abstraction and composition with an image/shape. I don't think it is obvious subject matter for what i am trying to communicate in this poster hence the text in the bottom right is crucial. I tried to target the audience and challenge them, saying that their voice can make a difference.

This poster uses imagery to create text in which I hoped emphasis's segregation/inequality of race in New Zealand. The black fist can be seen to relate to the black panther movement and spell out "stop racism". My idea was that people would have to actually stop and examine this poster, maybe look in the bottom right hand corner first to figure out what it was about and then suddenly click that the black fists spelt something.... stop racism. I perhaps need to again develop this and make the hands a lot smaller so I have more dots to play with in turn making the text easier to read.

This poster was selected as my best, a close call with the Winston Peters poster, this only won because it used imagery. The idea was to try visually represent racism and how it is commonly referred to in jokes and that is not okay. Like the Winston Peters poster but in a visual form. I used ballon animals/dogs, one back, one white to enforce difference of race/colour and placed them in what I see as a tense position or on edge position as if something is about to happen. In the corners there is the opposing colours (black against white, white against black) pointing at the animals. The idea was these are racist words about to pop the animals as racist words, even if a joke still hurt and is a form of racism. I thought this also created a nice diagonal eye-path across the page, spreading from the centre out and/or from top left to bottom right. The text then supports this image.

Week 2 Thursday Class

Quick Poster Designs

During class we produced quick poster designs, some from our thumbnails sketches. The purpose of the exercise was to get the creative juices flowing and being productive, weather it was using cut, paste and copy by hand or quick designs using the noun project symbols/images on illustrator/photoshop.

I used the noun project app during this exercise to acquire symbols and images.

The class pinned up during the end of class for feedback, I pinned up my black and white sheep poster on racism, receiving good feedback, that it was clear and to the point.

During class I rephrased my topic sentence to "casual racism reinforces inequality in New Zealand" as "casual racism in NZ" was not specific enough. 

Below are some ideas/designs achieved during class:

Trying to show the difference of races with black and white, coming together in agreement in
the symbol of a handshake. To be equal and on equal terms, NZ without racism.

Once again showing different races, black, white and yellow with type. Trying to make them merge into once,
could change the saying to these are colours not races/people.

Need to work on how I could show racism in a joke, a joking matter that i can then say is not okay. Starting to experiment with this in this poster, both are joking faces but one is joking and crying at the same time because racism hurts feelings of people. Trying to show the separation of race through the colours black and white.

Experimenting with using imagery as text, using black panther fist to spell out a phrase/word/meaning. Contrasting with white stop hands, the black "dots/hands" will spell out a word. Need to make the scale a lot smaller in order to spell the word easier and have more space to breathe. 

This was my class pin up option, simple yet effective in showing inequality with the separation of one black sheep from a herd/bunch of white sheep.

Week 2 Homework Tuesday-Thursday

Wordlist/Articles/Facts:

Wordlist:

-        Racism

-        Racist

-        Black

-        White

-        Sensitive

-        Anti

-        Everyday racism

-        Offended

-        Social

-        Community

-        Insult

-        Joke

-        Diss

-        Bigotry

-        Hatred

-        Country

-        Culture

-        Relations

-        Words

-        Ethnicity

-        Divided

-        Nigga

-        Small minded

-        Inferior

-        Intruder

-        Intolerance/tolerance

-        Reciprocation

-        Bully

-        Bi-cultural

-        Multi-cultural

-        Bro

-        Asian

-        Invasion

-        Maori

-        Coconut

-        Indigenous

-        Minority

-        Polynesian  

-        Intentionally

-        Race

-        Institutionalized

-        Issues

-        Humiliated

-        Embarrassed

-        Hurt

-        Stand up

-        Not welcome

-        Subtle

-        Migrants

-        Physical, mental, verbal abuse

-        Voice

-        Respect

-        Nationality

-        Inappropriate

-        Remark

-        Serious

-        Unacceptable

-        Behavior

-        Witness

-        Spectator

-        Blatant

-        Normalized

-        Stereotypes

-        Glances

-        Over reaction

-        Patronizing

Articles Read:

-        http://www.stuff.co.nz/stuff-nation/assignments/share-your-news-and-views/14004941/Are-New-Zealanders-racist

-        http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=11490650

-        http://www.nzherald.co.nz/sport/news/article.cfm?c_id=4&objectid=11490136

-        http://www.stuff.co.nz/the-press/news/82128968/rugby-and-racism--the-intolerable-relationship

-        http://www.stuff.co.nz/sport/rugby/81849747/racially-abused-fijian-rugby-player-peni-manumanuniliwa-all-i-want-is-for-my-voice-to-be-heard

-        https://e2nz.org/2014/04/18/nz-tv-news-anti-british-anti-australian-everyday-racism-in-new-zealand/

https://e2nz.org/2013/12/16/3news-asks-is-new-zealand-a-racist-country-yes-just-as-bad-as-south-africa/

-        https://e2nz.org/tag/racism-in-new-zealand/page/2/

-        https://e2nz.org/2012/10/22/racism-in-new-zealand-stop-the-asian-invasion/

-        http://www.radionz.co.nz/news/te-manu-korihi/287010/stats-show-maori-still-facing-discrimination

-        http://www.kiwiblog.co.nz/2012/04/racism_in_nz.html

Facts:

The Race Relations Commissioner says statistics revealing Māori are almost three times as likely as non-Māori to have experienced unfair treatment on the basis of ethnicity show agencies need to do more to respond to racial discrimination.

12.4 percent of Māori reported unfair treatment in the areas of health care, housing or work between 2011 and 2012, compared to 4.2 percent of non-Māori.

 the New Zealand Police Force which understood that the likelihood of young Maori to be offenders was much higher than non-Māori.

Māori were more than 1.5 times more likely to have ever experienced ethnically motivated physical or verbal attacks, with more than a quarter of Māori men, or 26.9 percent, having experienced such attacks.

It's really hard, I'd also urge people that are on the sidelines witnessing it to do something too and not to be bystanders, but to actually stand up for people who are being abused."

Overall, 27 percent of Māori adults reported ever having experienced racial discrimination compared to 14 percent of non-Māori.

Poynting cites Winston Peters as an example of how Kiwis can get it horribly wrong. The NZ First leader outraged Chinese home buyers last year by joking that "two Wongs don't make a white".

It was not a good look for the country, Poynting says. "The phrase wasn't funny when it was first used by an Australian politician in 1947 and it isn't funny now.

"The problem is that a lot of people here still think that it is okay to make jokes like that and those who are offended should simply lighten up. The inference is they should stop complaining and fit in.

"But incidents like this and celebrities like Art Green blacking his face get picked up by media overseas.

"They make New Zealanders look foolish."

Zuberi also believes shock presenters like Paul Henry don't help. He famously resigned from TVNZ - after making controversial comments about the New Zealand Governor-General, Sir Anand Satyanand, and the Delhi chief minister, Sheila Dikshit.

"It is interesting he was brought back from Australia and given a prominent role at TV3 despite his past record," he says. "What worries me is that producers are factoring in an element of deliberate outrage to their programming because it boosts viewing figures.

"This is used as a justification for putting out racist messages, casual or otherwise."

The outrage factor often lands at the door of the Human Rights Commission. It has received 2,095 complaints alleging unlawful discrimination in the past five years.

Thirty-six per cent of these were made by people in Auckland, 11 per cent from Wellington, 9 per cent from Canterbury and 5 per cent from the Waikato.

There is nothing casual about racism. This is sometimes a misunderstood term because when you or your children are being humiliated or stereotyped it doesn't feel casual or accidental.

Dame Susan Devoy, Race Relations Commissioner